9 Do’s and Don’ts for Using a Hair Mask

How to properly apply a hair mask - before and after? The correct answer is: after! The mask is the final, and at the same time, a fundamental touch for maintaining the curls.

The Main Secret of Salma Hayek’s Youth

Salma Gayek shared her unconventional beauty secret, which is not expensive rejuvenating masks, salon procedures or injections.

90s Hairstyles You Should Forget Forever

The etiquette of the 90s, as before, is an important decoration for big designers and hair stylists. I came up with what hairstyles were popular among Hollywood actresses at that time, but today have become anti-trends.

Early Black Friday Deals Ylta Beauty Bag

Beauty editor of ELLE.UA Olena Babitskaya has compiled a must-buy list for the period of Black Friday, which is necessary for a skin follower of competent care.

Autumn Cosmetic Bag: The Main Beauty Must-Haves of the Season

In spring, the topic of beauty and personal care becomes especially relevant, and there are more questions about how to properly care for your face and hair.

How to Maintain Women’s Health During War

To maintain your women's health during the war, you must adhere to these rules.

The Power of Ukrainian Beauty: Fashionable Images Of Our Time

More and more Ukrainian brands are rethinking our past in order to find a valid Ukrainian identity.

9 Beauty Secrets of Scarlett Johansson

Carlett Johansson, like no one else, knows that beauty comes at a price. Everything in this look is polished to the last detail: from luscious curls to a perfect manicure.

What Should You Eat to Have Good Skin?

The diet is not only suitable for teenagers: acne and inflammation are common on mature skin.

10 Helped Fight Apathy and Lack of Energy

How to support your body with proper nutrition? We have put together a short list of good things from American nutritionists.